The Platter Newsletter

A weekly newsletter packed with news, insights, and design inspiration to help your Shopify brand grow profitably.

Oct 07, 2025

AI is taking over holiday shopping

Online sales predicted to go up 5% YoY, AI-assisted shopping up 520%, and OpenAI launches AgentKit.

Sep 30, 2025

OpenAI adds shopping to ChatGPT

OpenAI launches Instant Checkout, Shopify coming soon. Plus Anthropic’s Sonnet 4.5, Amazon’s $2.5B fine, and why Build-A-Bear is outpacing Microsoft.

Cam Wind

Sep 24, 2025

Chrome just got a massive upgrade

Google rolls out Gemini in Chrome, plus OpenAI’s $100B deal with Nvidia, Amazon’s AI tools, and Neuro’s Kim K moment.

Cam Wind

Sep 17, 2025

The algorithm lives another day

TikTok dodges a US ban, Oracle bets $300B on OpenAI, Gmail launches a Purchases tab, and surprise tariffs hit US shoppers.

Cam Wind

Sep 11, 2025

76% of stores fail at this...

Hint: It’s not checkout, facebook ads, or landing pages.

Cam Wind

Sep 09, 2025

Google dodges a breakup, for now

J.Crew’s AI slip-up, Forever 21’s virtual models, Amazon ends a Prime perk, and Obvi’s new store.

Cam Wind

Sep 04, 2025

3 signs it's time to rebuild your store

The struggles we hear most from fast-growing brands and how they solved them.

Cam Wind

Aug 28, 2025

☀️ Platter's Summer Recap: 9 new stores

From baby gear to golf clubs, here’s a look at the stores we built this summer.

Cam Wind

Aug 26, 2025

Shopify makes shipping simpler

Fulfillment gets an upgrade, TikTok’s risky AI bet, Meta’s AI ad features, and Best Buy marketplace 2.0.

Cam Wind

Aug 22, 2025

Do shoppers trust you?

5 ways to earn it (and increase conversion rate).

Cam Wind

Aug 19, 2025

Amazon wants to deliver your groceries, today

Plus BoomBoom’s CVR-boosting new store, Google’s nuclear bet, job hugging, and our NYC sauna event.

Cam Wind

Aug 14, 2025

It’s supplement season

From powders to performance, here’s a quick tour of Platter-built supplement stores.

Cam Wind

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